Masterclass
Masterclass | Creating value with AI
Artificial intelligence (AI) is a gamechanger with a deep impact for business. Get insights in how to build a competitive advantage with AI.
Masterclass on AI & Generative AI for business leaders
Discover how AI can be a game-changer for your business in this half-day masterclass. Learn how to leverage AI and Generative AI for a competitive advantage, with practical insights and expert guidance.
For whom?
- Companies seeking insights on AI and Generative AI for a competitive edge
- AI ambassadors
- Business leaders
- Product or Innovation managers
- R&D managers
Key takeaways
- Understand how companies use “traditional” AI today.
- Learn why Generative AI is a game-changing technology.
- Discover how to turn AI into a competitive advantage.
Programme
Time | Subject | Speaker |
| 8:30 | Welcome & introduction | |
| 9:00 | How AI and Gen-AI work | |
| 9:45 | Building a Differentiator with GenAI | |
| 10:30 | break | |
| 10:45 | Reliability and Trustworthiness in AI Solutions | |
| 11:30 | Dealing with IP and Legal Aspects | |
| 12:30 | Sandwich lunch & networking |
Organisers
- Sirris | Innovation forward : The innovation companion of the Belgian technology industry
- SustAIn.brussels is a European Digital Innovation Hub in Brussels that serves as a single point of access to sustainable and digital innovation in Brussels with a focus on AI and other emerging technologies. Supported by the European Commission, Innoviris and hub.brussels.
Date
23 May 2025 | 08:30 - 13:30
Location
Price
SMEs and midcaps: Free (0€) (Thanks to support from the European Commission and Innoviris) | Large companies & participants without a company: 1062 € per participant (Excl. VAT)
Language
English
Status
Closed
This masterclass is fully booked. Contact our expert with your questions.



