Are You Sure Your Software Business is Ready for Growth?

Out of focus, photo by Ben Smith

Incorrect focus is a top growth obstacle.

To make things worse, there is no such thing as the one right focus, or one right way to run your software business. 

As your business evolves from stage to stage, your organization's focus and skills need to follow. Even the Heraclitus said it: 

"The only constant in this world is change." 

We want to help you understand the stage you are in and how to get to the next level as fast as possible. This series of articles will help you spot the warning signs that it is time to shift gears, and give your business the chance it deserves. 

Ready to dive in? Here's what we got so far:

  1. Avoid these Eight Deadly Mistakes of New Software Product Development. You might be in a startup. But you do not have to be a startup to find yourself in the startup phase. Starting on a new product is exciting. At the same time, it is one of the most risky endeavours. At least, watch out for these 8 mistakes that could kill your new initiative. 
  2. Eight Steps to Software Products That Delight Customers. Going through the first stage helped you discover your early adopters. But how do you make sure you take the full advantage of this opportunity?How do you translate the feedback from your first users into a product that delights your customers?
  3. Scale Only Software Can Provide: 6 Lessons From The Scaling Masters. Say you have worked closely with your early adopters to reach the product-market fit. It's all starting to click. Now it's time to scale. Because if you don't, you will leave the biggest part of the opportunity on table for those who will inevitably follow. But scaling doesn't come easy. This article discuss 6 hard learned lessons from scaling masters around the world.
  4. Don't Out-Innovate Your Competition. Your product is selling, new releases roll out at the steady pace to a faithful customer base. You have established your place in the market. Unfortunately, so did the competition. It's time to innovate. Innovation is refreshing and can re-ignite the passion in your team. But it can also cause a tremendous waste of time and resources. And despite the increasing body of advice out there, much of it is often misunderstood. This article challenges some of the common approaches to innovation and offers alternative ways to think about them.

What's Next? 

Stay tuned and keep checking in, a new article will be published every week.  In the meantime, why not add a comment and tell us: 


What is your biggest challenge when it comes to growing your software business? 

Who are we? 

We're a team of 11 experts passionate about software, technology and business. 

We help companies realize their innovative ideas by providing a combination of business and technical advice. Often, we step in research and development together with you.

You can always book a free meeting with our experts to determine your phase, and uncover opportunities to grow your software business. 

Sirris is a not-for-profit, industry-owned knowledge center founded by Agoria, the federation of the Belgian technology industry. Our mission: to help your business grow by helping you implement your technological innovations.